Prime Theory Of Motivation
Questions and Answers - you can ask follow on questions here
with the increase in popularity of the recovery model, there is increased mention of recovery capital and the possibility that recovery is contagious (e.g., being discussed in terms of social contagion). I wondered if prime theory has any light to shed on these concepts?
Nice question. A lot of what PRIME Theory says will be exactly the same as what this approach proposes (because PRIME Theory is an overarching theory that seeks to put such theories in context). Perhaps the added value will be to remind us that the processes involved are examples of more fundamental process of automatic imitation, reward and punishment, and that identity and identification play an important role. It also reminds us that change need not be linear and that one should always be looking for tension and triggers to get as much leverage as possible from one's interventions. 
  ask a new question